What is a Funnel?

A funnel is the sales process that you lead your potential customers through to learn about you and/or your product(s) and ultimately decide whether or not to opt-in to what you are offering. Funnels are a powerful tool for driving your objectives, like:

  • Purchasing your product
  • Signing up for a newsletter
  • Joining a membership site
  • Attending your upcoming webinar

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