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Group IMD and Honeycomb combine to shape the future of video advertising

The new company’s innovative automated technology and global reach will accelerate the path to programmatic TVLondon, 21st December 2017: Global video advertising distribution business Group IMD and video management platform Honeycomb have today announced their merger. The new business will provide customers across more than 100 countries with revolutionary technology that will accelerate access to addressable and programmatic video advertising across TV, online and Video on Demand (VoD).Together, Group IMD and Honeycomb will enable the…

Source: RealWire
Source: Real Wire Adveritisng

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