Fashion shoppers 44% more likely to make a purchase from Woodhouse Clothing thanks to new AI-powered personalisation

UK men’s fashion retailer reaps benefits from using Nosto’s artificial intelligence to personalise web and email experiencesThe introduction of AI-based personalisation means shoppers who visit men’s online fashion retailer, Woodhouse Clothing, are now 44% more likely to make a purchase. The new technology, which works across both mobile and desktop, is also helping to increase the retailer’s average order value, which is up 7%.Woodhouse has implemented personalisation technology from Nosto which uses advanced AI machine…

Source: RealWire
Source: Real Wire Adveritisng

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