Shift to Technology Platforms and Social Commerce Transforms the Digital Commerce M&A Deal Mix, Reveals Hampleton Partners’ Research Reports

Agency M&A is down, as media groups curb acquisition rate and face competition from professional services firmsDigital software M&A is up, as a range of buyers hone in on digital solutions for higher returns London, UK – 13 August 2019. The growth of M&A activity in the ‘platform economy’ and in social commerce are two of the biggest trends identified in the latest E-Commerce and Digital Marketing M&A Market Reports from Hampleton Partners, the international…

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Nexa Law adopts Zylpha's Pay-As-You-Go bundling for LEAP

Nexa Law has chosen online document bundling software from Zylpha (www.Zylpha.com) for use with its LEAP case management software. Nexa Law is one of the first practices to sign with Zylpha following the company’s recent announcement of a formal partnership with LEAP UK.Zylpha’s Pay-As-You-Go electronic bundling software for LEAP, contains everything needed to create the highest quality document bundles. It can be accessed from a single-view dashboard-like screen, which makes it clear, concise and easy…

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Influencer Marketing Service Takumi expands across Europe

Launches in five new markets in response to pan-European demand for effective, transparent influencer marketingLondon, UK – June 25th 2019: Takumi, the influencer marketing service, is expanding into five new markets: France, Spain, Italy, Austria and Switzerland; growing its presence to a total of eight markets including UK, Germany, and the U.S.This expansion of one of the UK’s fastest growing businesses is in response to huge demands from brands across Europe for high quality, consistency…

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Admetrics launches marketing AI assistant Newton to advise marketers on growth opportunities

Frankfurt, 19 June 2019: Admetrics, a marketing intelligence company that supports advertisers with data science solutions to gain actionable insights into their marketing data, today announced the release of Newton, a new capability that enables companies to run always-on experimentation for insight generation at scale. Newton represents a shift in marketing intelligence software, providing marketers a simple way to turn any marketing data into countless experiments running in parallel to learn, optimize and iterate at…

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CASIC launches CASICloud INDICS

On June 15, 2019, China Aerospace Science & Industry Corp (CASIC) officially launched the CASICloud INDICS (http://intl.indics.com), an international version compatible with its Chinese counterpart in terms of functions and flows and an upgraded version of its existing portal website, at the 2019 World Industry Internet Conference. INDICS mainly consists of four modules – business overview, marketing center, purchase center and enterprise store. Business overview supports online inspection, management and analysis of enterprise’s daily operation…

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NGDATA enables marketers to design and deliver data-driven, individualised campaigns in minutes, not weeks

Intelligent Engagement Platform unlocks the power of personalisation for every marketer – no data science degree neededLONDON – June 18, 2019 – NGDATA today announces a new platform that transforms marketers’ ability to tailor campaigns to individual consumers, enabling them to set up data-rich, insight-driven customer campaigns in minutes rather than weeks.NGDATA’s Intelligent Engagement Platform (IEP) has been engineered to overcome the challenges of turning huge volumes of data into individually tailored campaigns which create…

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CloudXink selects Confirmit to support ad and brand testing across China

Data analysis and integration capabilities drive Confirmit Horizons platform choiceLondon, UK, Oslo, Norway and New York, NY, 11 June 2019: Brand and advertising research specialist CloudXink has selected Confirmit Horizons to support its growing portfolio of research projects. CloudXink works with a large number of FMCG companies across China with a particular focus on pre-testing of advertising and product concepts. It also delivers ad-hoc, customised projects for customers. Having grown quickly, the company needed to…

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Visable Is Europe’s B2B Champion – New Umbrella for “Wer liefert was”, EUROPAGES and Gebraucht.de

Hamburg – The leading B2B marketplace “Wer liefert was” (wlw) and the B2B platform EUROPAGES are now part of the new corporate brand Visable. Both platforms will continue as Visable brands respectively, as will the online marketing services already offered today, which companies can use to extend their reach beyond the B2B marketplaces. As a Google Premium and Microsoft Advertising Partner, Visable also provides search engine advertising and retargeting campaigns. The aim is to position…

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Search marketing agency iThinkMedia rebrands as Honcho

Hertfordshire-based search marketing agency rebrands to reflect its leading experience in retail and automotive sectorsHertfordshire – June 2019: Digital agency iThinkMedia – which offers Search Engine Marketing solutions – today announces its rebrand to become Honcho. This change is to reflect its leading status and niche ambition as an automotive and retail agency, and to adapt to changing times in the industry.“Search has evolved massively over the last 10 years and continues to do so…

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Kingsley Napley And Zylpha Collaborate On Bundling Innovation

Leading legal technology innovator Zylpha (www.zylpha.com) has collaborated with internationally recognised law firm Kingsley Napley to develop an innovative new document bundling toolset. Amongst the all-new functionality is a unique ‘Bundle Import Tool’. This makes it easy for Kingsley Napley to partition incoming bundles, according to specific documents or sections, when adding files to their own bundles. The innovative new toolset, originally designed for use with the practice’s Mattersphere case management system, drives process efficiency…

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