CleverTouch launches marketing technology solution to reduce email build time and empower marketing teams

Created by CleverTouch DevLab, Momentum allows field and regional marketers to build their own emails with no HTML knowledgeAlresford, UK – 14 February 2018 – Today, CleverTouch, Europe’s leading Marketing Automation consultancy and service provider, announced the launch of Momentum, a marketing technology service enabling field marketers to easily create beautiful HTML emails in Marketo and Eloqua without the need for central marketing teams.Momentum’s mission is to make email creation easy for the entire marketing…

Source: RealWire
Source: Real Wire Internet Marketing

Qubit's 2018 Travel Survey Confirms Important Role that Mobile, Personalization and Reviews Play in Searching for and Booking Vacations Online

Survey Data Also Reveals the Behavior Gap Between Travelers Under and Over 35 Years Old[LONDON & NEW YORK – February 13, 2018] – The state of the travel and tourism market is in transition based on a number of factors, including the maturation of personalization and mobile technology according to new survey data released today by Qubit, the leaders in marketing personalization technology.Qubit’s 2018 Travel Survey revealed that younger and older travelers have different approaches…

Source: RealWire
Source: Real Wire Internet Marketing

Episerver Announces a New Visitor Intelligence Product and Releases a Headless API

Episerver Insight™ provides deep customer journey analyses, while the Headless API™ makes it easier to engage through the growing number of devices in the Internet of ThingsIRVINE, Calif. — February 8, 2018 — Episerver, the company transforming digital experiences, today announced the launch of Episerver Insight and a new Headless API to help organizations gain visitor intelligence and deliver more seamless experiences for their customers everywhere they engage.Visitor intelligence for personalized journeysEpiserver Insight allows modern…

Source: RealWire
Source: Real Wire Internet Marketing

Amplience Shares Best Practices for Developing and Executing Effective Retail Engagement Strategies

London, UK, 6 February 2018 — Amplience today announced that registration is open for the company’s 2018 Retail Engagement Summits. Taking place in New York on February 22nd and London on March 6th, the Summits will tackle the key challenge facing retailers today: shopper engagement. The Amplience team together with selected industry experts will be showcasing new tools and processes which help retailers deliver more contextual and persuasive content.With the Amplience platform, forward-thinking retailers can…

Source: RealWire
Source: Real Wire Internet Marketing

Hobbs and Qubit partner as millions of pounds driven by personalization

British designer chooses Qubit for another year to drive customer experience initiatives and differentiate[LONDON] — [1st February 2018] Hobbs London, the global women’s fashion retailer, are continuing to make personalization a top priority by partnering with Qubit after realising an excellent performance from the Qubit Pro personalization platform in the first year. Qubit, the leaders in marketing personalization technology, provide Hobbs with the most comprehensive record of their online visitors, enabling them to match visitor…

Source: RealWire
Source: Real Wire Internet Marketing

Booxscale, The Marketplace of Marketplaces, welcomes Ex-Google executive Cliff Hinrichs

London, January 29, 2018 The booking-button innovator Booxscale today announced that it has named Cliff Hinrichs as a new board member, to maximise their opportunities for growth.Booxscale is the “marketplace of marketplaces” and champions instant book buttons by surfacing them at the most convenient point in a user journey. The middleware marketing company wants customers to be able to order food, or book an appointment, from just “one-click”. It has created a one stop shop…

Source: RealWire
Source: Real Wire Internet Marketing

Max Media announces Anglo-Greek agency alliance

London based Max Media International has announced the launch of Max Media Greece. Joining forces with Greece’s largest independent ad agency IRA Media to form an innovative partnership designed to abridge Europe post Brexit. Emma Wood, Business Development Director of Max Media International, takes an in-depth look at the strategic importance of Greece and the role of the new office in Athens. Max Media, a full service marketing agency, develops and delivers powerful B2B and…

Source: RealWire
Source: Real Wire Adveritisng

dock10's post production team adds atmosphere to Magnet's latest TV campaign

Magnet, one of the UK’s largest specialist kitchen retailers, believes that the kitchen is the heart of the home, and this is reflected in their latest television advertising campaign. The new campaign called for an emotional narrative that would portray the kitchen as part of the family-the place where so many treasured moments take place.Working closely with Magnet’s advertising agency, Cheetham Bell JWT, Production Company Nice Shirts, and Director Liz Murphy, dock10 was supplied with…

Source: RealWire
Source: Real Wire Adveritisng

Pureprofile extends Confirmit Relationship

Data Collection, Panel Management and Analytics to underpin global growthLondon, UK, New York, NY and Oslo, Norway: 23 January 2018: Leading provider of data, insights, programmatic and lead generation solutions, Pureprofile has announced it will extend its 10-year relationship with Confirmit, the leading global solutions provider for Customer Experience, Employee Engagement, and Market Research. ASX-listed Pureprofile was founded in Sydney in 2000 and will continue to use the Confirmit Horizons platform for its data collection,…

Source: RealWire
Source: Real Wire Internet Marketing

Mobile Marketing Association Germany Boosts Board Membership; Leading Companies Reveal 2018 Top Trends and Opportunities

BERLIN, GERMANY – January 22, 2018: The Mobile Marketing Association (MMA) Germany announces the addition of leading companies to its board including Verve, a leading location-based mobile marketing platform that connects advertisers with consumers to deliver successful business outcomes, and WallDecaux, outdoor advertising giant and part of the JCDecaux Group, the largest Out-of-home (OOH) advertising corporation in the world. Tapping the expertise of its new and existing board members and member companies, which now includes…

Source: RealWire
Source: Real Wire Adveritisng